Choose your keywords so you wont need much effort to rank them

Many times i have seen bad keyword choice and it is not just the newbies that choose the higher competition keywords but experienced people get sucked into the big payout per visitor as well.

Quite often a newbie will show me thoer first generated site and before i have even looked at the site i know it will be for `Debt`, `Mysothelioma` or some other rediculously high competition word.

I will never be shocked when i see such a keyword choice from a newbie becuse they look at the payouts from the advertising programs and are seduced by the big returns but they just dont consider the amount of work to actually rank for those sites.

I never went for those terms when i was a newbie but i did go for some higher competition ones and probably spent way too little time actually researching the keywords.